BARNSTORMING

Barnstorming is a lost art in sports today.

Instead of playing all of their games in one location, teams in their early years can barnstorm various towns across a region rather than be based out of a single facility.

Here is why this can make sense: You do not depend on the same small geographical location to support the organization, but instead bring the team into various communities across a greater region, promote the hell out of the matchup in those communities and increase the amount of people the team is exposed to without having to pay for a multi-million dollar facility to be devoted to something that can’t yet sustain it.

In an area like Chicago, I can think of many facilities which could house such events: Barrington High School for the Northern Suburbs  (even McHenry County!), Neuqua or Waubonsie Valley in the Western Suburbs, Northwestern, UIC, Northeastern, Niles North, U of Chicago for city games,

Bring the sport to the people, rather than have them come to it.